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The Marketing Plan
An essential part of any business plan is the marketing plan. At A1 we like to sit down with new clients and understand the following:
- The purpose of your business
- Your vision. What are the key ingredients?
- Your key objectives.
- How do you describe your business.
- What could make you a specialist in a particular market?
- Details of your current product/service
- Details of any new products/services
- Describe the characteristics of your dream clients
- How can you make more of your existing clients
- Your key tactics for the next twelve months.
- What are you going to focus on in the next 90 days
- What is the first action you will take.
- How will you measue any marketing activity
- The budget set aside to promote your business
Any plan needs to be SMART
- SPECIFIC
- MEASUREABLE
- ACHIEVABLE
- REALISTIC
- TIMELY
It is also important to review your marketing plan on a regular basis to see what works and what needs to be reviewed
Remember if at first you do not succeed then try again or try something different.
Our goal at A1 is to help you succeed and make a difference.We always offer a free initial consultation, so contact us and achieve your vision.
For a specific discussion about how we can help with your marketing plan, then please contact us on 01865 378559 or email
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